Build a business with India's oldest language school
Quick answer: BSL offers two ways to partner — a full franchise to run your own language centre (₹3 lakh + GST for 3 years, plus 10% of monthly turnover), or the Mentor Connect Program for individual trainers who want BSL's brand, leads and systems from as little as a 10×10 room or fully online.
BSL British School of Language — a unit of BSL Ed-Tech Private Limited — has built a uniform system of standards, methods, materials and advertising for running a Language School and Study-Abroad exam-preparation centre. As a partner you operate under the trusted "BSL British School of Language" brand, offering Spoken English, Foreign Languages, Corporate Training, IELTS / PTE / OET / TOEFL preparation and Study-Abroad & Visa consulting — backed by a half-century of teaching reputation.
Two ways to partner
- Full Franchise — run a complete BSL centre on a main road (1000+ sq ft), with an exclusive territory in your city, BSL's full course catalogue, software, training and marketing support.
- Mentor Connect Program (MCP) — for trainers, teachers and coaches who have adequate knowledge but lack the capital or infrastructure for a full centre. Teach from a small space, from home, or online, while BSL handles your branding, leads, software and support.
Who should consider the Mentor Connect Program?
- Trainers and teachers with a small space — even a 10×10 room at home or elsewhere.
- Those who prefer to take home tuition and don't have a separate space.
- Anyone willing to teach online with just a laptop/PC and an internet connection.
What you receive as a BSL partner
- BSL Course Books — Complete basic-to-advanced English study material — also on Amazon, Flipkart & Google Books.
- Counselling & Fees Software — Manage counselling, follow-ups, admissions, fees and pending payments effortlessly.
- Daily Lead Generation — A steady flow of relevant local student enquiries, plus a lead panel to track and follow up.
- National Helpline (IVRS) — Centralised IVR number 8009000014 routes enquiries to your centre and answers student queries.
- Company Name Plate & Badges — Branded BSL name plate and entitlement badges for a professional entrance and identity.
- Official SIM & Email ID — A dedicated SIM and official email to stay connected with BSL and your students.
- Student ID & Certificates — Professional student ID cards and course-completion certificates for your students.
- Website & App Presence — Your centre is featured on BSL's official website and app, with a pinned Google Map location.
- Social Media Kit — A Facebook page, Quora presence with reviews, promotional videos and a graphic designer on call.
- HR for Hiring — A dedicated HR manager to help you recruit and build your teaching team.
- PPTs & PDFs for Every Course — Ready, decorated presentations and material for Spoken English, Study Abroad, Foreign Languages and more.
- International Trainers Panel — Access certified international English / IELTS / PTE / OET / Foreign-Language trainers for students who want them.
- Study Abroad & PR Desk — Complete training and support to counsel study-abroad and PR students — with incentives on every matured lead.
- MCP & ESL Certificates — Recognition certificate for joining the BSL family, plus a framed ESL certification to boost your professional value.
- Legal Agreement & Dossier — A transparent, proper legal agreement so expectations are clear from day one.
Franchise terms at a glance
The key commercial and operational terms below summarise the franchise agreement; the complete, signed agreement is shared during onboarding.
| Term | Details |
|---|---|
| Grant & licence | A non-transferable right to use the BSL System, brand and proprietary marks to run a Language School offering the approved BSL services. |
| Initial franchise fee | Rupees Three Lakh (₹3,00,000) + GST — one-time, non-refundable — valid for three (3) years. |
| Continuing service fee | 10% + GST of monthly gross revenue (turnover), paid by the 15th of the following month via electronic transfer. |
| Term & renewal | Initial term of three (3) years; renewable each session (1 April – 31 March) thereafter. |
| Exclusive territory | An exclusive area is granted — BSL will not open its own branch or license another centre within your city/territory during the term. |
| Premises & area | Minimum 1000 sq ft on a main road with public-transport access; any lease should run for more than five (5) years (with your written approval). |
| Setup & fit-out | The centre is built and equipped to BSL's uniform standards, signage and specifications, with model plans and layouts shared by BSL. |
| Grand-opening campaign | Spend ₹50,000 – ₹1,00,000 on a grand-opening campaign within the first 60 days. Best window to open: November–March. |
| Advertising | BSL runs all social-media advertising at its own cost; the franchise handles agreed local promotion and displays BSL signage. |
| Training | A 6-day training program (for you and a manager) at least 15 days before opening, plus 3 days of on-site training by a BSL representative. |
| Study material | BSL's own course books for every course; IELTS material follows the Cambridge pattern (BSL is an official British Council partner). |
| Universal batch timings | Standard slots A 6:30–9:00, B 9:00–11:30, C 11:30–2:00, D 2:00–4:30, E 4:30–7:00, F 7:00–9:00; student transfer between branches at a ₹1,000 charge. |
| Software & systems | BSL provides counselling & admission software, a lead-generation panel and a Google admission sheet for fees and revenue tracking. |
| Centralised IVR | A single national IVR number (8009000014) through which all enquiries are shared with centres. |
| Website presence | Your name and location appear on BSL's official website; franchises do not create separate websites or Google Map listings. |
Figures and terms are indicative of the standard BSL franchise agreement and may be revised by BSL from time to time. GST applies as per prevailing law. Please confirm current terms with a BSL franchise counsellor.
Why partner with BSL?
- Since 1971 — India's oldest and most established language-school chain, with deep brand trust.
- Authorised partner of the British Council, Pearson PTE and ApplyBoard, with full legal documentation.
- Online & offline delivery, so you can serve students whichever way they prefer.
- High discoverability — among the most-searched institutes on Google, Bing, Quora and more.
- Worldwide presence — offices across India, plus Dubai, the UK, Canada, Australia, Germany and Nepal.
- Mutual growth — BSL invests in your success with leads, training and a continuously improving system.
